The Joseon Collection
This is a personal project when I was in high school, a deck of playing cards featuring traditional Korean attire.
It was funded through an artist funding website, raised over 450% of the goal.
Designing cards, creating promotional images, marketing, customer communications, selecting a printing company, and allocating funds were all part of the project.
It allowed me to bring the parts of my culture together in my artwork and was a turning point in my decision to pursue a career as a commercial illustrator and assess its goals.
